SBIR Consultant – Market Analysis: There are many issues of importance to be stressed in writing a competitive SBIR proposal. One of these is market analysis: urgent need for your innovation, your competition, showstopper issues, cost, and policy/legal impediments. The blog below is an example of a snapshot market analysis where oil holds a firmly established market position and is not fading any time soon, no matter how noble the cause (e.g., saving the planet from global warming). Does your innovation face this type of problem?
How will renewable technologies replace 137 oil refineries? What is the plan?
“350.org is building a global climate movement…The number 350 means climate safety: to preserve a livable planet, scientists tell us we must reduce the amount of CO2 in the atmosphere from its current level of 400 parts per million to below 350 ppm… We believe that a global grassroots movement can hold our leaders accountable to the realities of science and the principles of justice.”
A technique employed by 350.org involves fossil fuel stock divestment by individuals and organizations. Getting people to sell their fossil fuel stock may force that industry to ‘retool’ and pursue renewable energy technologies to sustain their revenue stream. However, a reduction in the U.S. dependency on oil is a herculean problem. There are 137 operating refineries in the U.S located in the map below. Do you really expect fossil fuel companies to abandon these refineries in favor of renewable energy technologies?
Tags: 350.org, Climate Change, CO2, Oil Refineries, Refinery Locations